About Us

Rexel Profile

Rexel International operates in 32 countries with 2,000 branches, a distribution network of more than 40 banners and 27,000 employees. Throughout the world, it is accelerating electrical advances in close collaboration with its customers and partners. Rexel’s ability to offer its customers innovative services, ensures that it remains one step ahead as the market leader.

Thanks to its strategy for growth, based on conquering new sales opportunities, its operational excellence, and sound financial base, Rexel is a world leader and benchmark in the electrical market.

In 2016, Rexel recorded sales of €13.2 billion.



Rexel’s mission is to support customers around the globe, wherever they are, to create value and run their business better, by providing a broad range of sustainable and innovative products and services for automation, technical supply and energy management.


Rexel Strategy

In recent years, Rexel has developed a strong platform, doubled in size, delivered good results, expanded in emerging markets and strengthened its position in mature markets.

Today’s world is changing at a fast pace bringing new challenges and opportunities. This requires innovative ways to manage energy more efficiently, provide smart applications for a more convenient and connected world, and offer customized services to facilitate the work of our clients.

Rexel Group strategy is based on 3 priorities: 

  1. Accelerate Organic Growth – Grow organic sales faster than the market
  2. Increase selectivity in capital allocation & strengthen financial structure – Allocate capital to high growth/high profitability geographies and segments
  3. Improve operational and financial performance


Core values

In order to achieve the Rexel mission and deliver our strategic priorities, it is crucial that the people of Rexel share the same fundamental values, describing who we are and what we stand for.

Rexel Holdings Australia’s priority is to become the electrical wholesaler who services customers better than anyone else in Australia.

Our ambition is to be:
– the brand of choice for our customers
– the partner of preference for our suppliers
– an employer of reference for our people
– and the most attractive company for our shareholders.